Ana Lucía Castro

Ana Lucía Castro is a marketing and sales manager with extensive experience in various leadership roles. Currently serving as Gerente Spectrum Media at Spectrum since April 2023, Ana Lucía previously held positions at Insight Analytical Intelligence from September 2014 to April 2023, including Gerente and Gerente Comercial. Ana Lucía also worked as an Account Manager at Nielsen from June 2013 to September 2014, and completed a marketing internship at Colgate Palmolive in June 2012. Academically, Ana Lucía holds a Master's degree in Marketing y Dirección en Ventas from Aden Business School (2017-2018) and a Bachelor's degree in Administración de Empresas, Marketing from Universidad Francisco Marroquín (2009-2012), alongside a Bachiller en Ciencias y Letras from Colegio Interamericano de Guatemala (2000-2008).