Erika Hakala

Erika Hakala has a diverse range of work experience in various marketing roles. Erika began their career as a Social Media Intern at Nearby Digital Ltd in 2012. Erika then worked as an Online Marketing Executive at Visit Rentals in 2013, where they focused on social media and online presence, successfully setting up social partnerships. Erika briefly served as a Social Media Assistant at Imperial Leisure in 2014 before joining BravoSolution as a Marketing Analyst in the Nordics. In this role, they created online marketing campaigns, planned events, and grew the database from scratch. Erika then became the Marketing Manager for the Nordics and Benelux regions at BravoSolution, where they achieved significant contributions to the sales pipeline. Erika later took on the role of Marketing Manager for the UK, Nordics, Benelux, and APAC, leading the European transition from BravoSolution to JAGGAER after they acquired BravoSolution. Erika also served as the Head of Field Marketing for Northern Europe at Onfido, where they led the company's growth in the region and managed their international customer conference. In 2021, Erika joined Productboard as the Head of Marketing, EMEA, where they helped organizations prioritize and understand user needs, working with notable clients such as Microsoft and Zoom. Most recently, they have joined Speechmatics as the Head of Demand Generation, driving the adoption of their inclusive and accurate Speech API.

Erika Hakala began their education in 2004 at Kilonpuiston Koulu, where they completed their secondary school education in 2007. Erika then attended Tapiolan Lukio from 2007 to 2010, where they completed their college education.

In 2010, Erika enrolled at the University of Greenwich and earned a Bachelor's degree in Film/Cinema/Video Studies, which they completed in 2013.

After completing their undergraduate studies, Erika obtained the Inbound Certification from HubSpot in July 2015.

In 2019, Erika went on to pursue further education at Jolt.io, where they studied business. Although they did not earn a degree, they gained valuable knowledge and skills related to the field.

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