Anna Backe

Anna Backe has a long and varied work experience. In 2022, they were appointed Chief Marketing Officer at Spond. From 2017 to present, they have held various roles at Gelato, including VP Sustainability, Head of Marketing & Brand, Consumer (Optimalprint), and Member of the Board at ServiceFinder. From 2014 to 2017, they were also Member of the Board at Letsdeal.se. From 2007 to 2014, they were Marketing Manager & Head of Sustainability at Blocket.se, and prior to that they held roles at Schibsted, Svenska Dagbladet, TV4, and Aftonbladet Nya Medier. In 2004, they began their career as a Summer Intern at Schibsted ASA.

Anna Backe obtained a Degree of Master of Science in Business and Economics from the School of Business, Economics and Law at Gothenburg University between 2000 and 2004, with a focus on marketing and management. In 2002, they also attended Università Bocconi, where they studied management, international marketing, and strategic management in the fashion industry. Prior to this, they attended Sigrid Rudebecks Gymnasium.