Michelle Harmon-Madsen

A marketing industry veteran, Michelle joined SponsorUnited in May 2022. Having previously worked on both the brand and media side creating and executing sponsorships for American Idol, Procter & Gamble, Microsoft to Rodale, she immediately recognized the platform’s power and potential across a range of industries. Her prior positions include CMO of AccuWeather, EVP Marketing at ShopperX Lab, and SVP Brand Partnerships at FreshDirect.

Michelle co-chairs the Executive Achievement Committee of She Runs It, a global organization dedicated to supporting women at every level of their career in marketing, media and tech, and is a former director of the Penn State Alumni Council. A New York City resident, she’s an avid boater, foodie, and traveler.