Alexander Shcherbakov

Senior Product Manager at Sports.ru

Alexander Shcherbakov is a seasoned product manager with extensive experience in driving growth and optimizing user experiences across various industries. Currently serving as a Senior Product Manager at Sports.ru since August 2023, Alexander previously held the position of Senior Growth Product Manager at VOISO, where significant achievements included a 400% increase in website conversion rates and a 200% expansion in the qualified opportunities pipeline. Additional roles include Senior Product Manager at Autospot.ru, where product strategies exceeded revenue expectations, and Head of Product at LITRES.ru, overseeing the acquisition of over 800 content distribution licenses. Alexander's background also includes earlier positions at CarPrice and ESET Russia, marked by substantial contributions to operational efficiency and customer conversion improvements. Educational qualifications include studies at Bauman Moscow State Technical University and Moscow City Pedagogical University.

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