Jeff Cramer

Global Strategic Accounts Regional Director, Customer Success at Sprinklr

Jeff Cramer has extensive work experience in various roles within the marketing and customer success field.

Starting from 1998, they worked at Toys"R"Us, Inc. as a Category Marketing Manager, where they were responsible for managing a $1 billion home entertainment category and overseeing national and regional marketing initiatives. Jeff also served as a Manager for U.S. Promotions & Partnership Marketing, as well as an Assistant Sales Promotion Manager during their time at Toys"R"Us, Inc.

In 2003, they joined Columbia House Co. - Direct Brands as the Director of Merchandising & Product Marketing. Jeff held this position until 2011 when the company went through a transition and became Direct Brands Inc. - Columbia House. During their time there, they played a key role in transforming the business from a single direct-mail channel to a successful multi-channel model, developing cross-channel marketing and merchandising strategies.

From 2011 to 2013, they worked as the Senior Director of Multi-Channel Customer Marketing & Merchandising at Direct Brands Inc. - Columbia House. In this role, they continued to drive the company's multi-channel growth by developing marketing and merchandising strategies for packaged entertainment products.

In 2013, Cramer joined Experian Marketing Services as the Group Director of Client Success. Jeff oversaw a team of over 30 associates and provided strategic guidance to premier clients, helping them navigate and optimize their customer path-to-purchase. Jeff managed the digital marketing efforts for top enterprise accounts across multiple verticals.

In 2018, they joined Oracle as the Regional Director of Oracle Marketing Cloud, a role they held until 2019.

Their most recent position was at Sprinklr, where they held two roles. From 2019 to 2020, they served as the Regional Success Leader, and from 2020 to the present, they have held the role of Global Strategic Accounts Regional Director, Customer Success.

Overall, Jeff Cramer has a wealth of experience in customer success, marketing, and strategic account management.

Jeff Cramer has a Bachelor of Science (BS) degree in Marketing from Rutgers University - Newark. It is unknown when they completed their degree as no start or end year is provided. In 2016 and 2017, Jeff attended ValueSelling Associates, but no specific degree or field of study is mentioned. In terms of additional certifications, they obtained the following certifications from Sprinklr in January 2021: Sprinklr Community Manager Pro, Sprinklr Modern Care Agent Pro, and Sprinklr Research Analyst Pro.

Links


Timeline

  • Global Strategic Accounts Regional Director, Customer Success

    July, 2020 - present

  • Regional Success Leader

    May, 2019