Sprout Social
Paul Nowak is a seasoned market research professional currently serving as Senior Manager of Market Research at Sprout Social, Inc., where responsibilities include overseeing a team dedicated to measuring brand perception among various stakeholders. Previously, Paul held positions such as Manager of UX Research and Staff User Researcher at Sprout Social, as well as Senior User Researcher at Johnson Controls, where qualitative and quantitative research initiatives were planned and executed for core product lines. Prior experience includes roles at Advicent Solutions and Michigan State University, where Paul focused on usability testing and taught French courses, respectively. Paul holds a Master of Arts in French Language and Linguistics and a Bachelor of Arts in French Language and Literature, along with Russian Language, from Michigan State University.
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Sprout Social
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Sprout Social offers deep social media listening and analytics, social management, customer care and advocacy solutions to more than 25,000 brands and agencies worldwide. Sprout’s unified platform integrates the power of social throughout every aspect of a business and enables social leaders at every level to extract valuable data and insights that drive their business forward.