Rebecca Hoffmann

Rebecca Hoffmann is a seasoned marketing professional with extensive experience in revenue marketing and brand management across various industries, particularly in automotive, manufacturing, and consumer goods. Currently serving as Senior Global Revenue Marketing Manager for Automotive & Manufacturing at Spryker since July 2022, Rebecca leads strategic initiatives to drive revenue growth and develop tailored marketing strategies for key stakeholders. Prior roles include Senior Brand Manager at Procter & Gamble, where responsibilities encompassed e-commerce strategy, brand ownership of Oral Care products, and multi-channel marketing campaigns. Rebecca's earlier experience includes brand management roles at Danone Dairy and internships at notable companies, underscoring a strong foundation in both strategic marketing and operational execution. Rebecca holds a European Master in Business Studies with a focus on International Marketing and a Bachelor of Arts in Business Administration with a specialization in Tourism.