Anja Schneider is an accomplished professional with extensive experience in market intelligence, analytics, and pricing strategies within the pharmaceutical industry. Currently serving as the Director of Insights & Analytics at STADA Group, Anja focuses on brand performance, competitive intelligence, and data automation. Prior to this role, Anja was the Insights & Analytics Lead at AbbVie and spent 18 years at Merz Pharmaceuticals GmbH, where significant achievements included enhancing global market intelligence, establishing market access strategies, and leading interdisciplinary teams to improve efficiency and project outcomes. Anja's earlier experience also includes roles at Dade Behring Inc and Behringwerke, contributing to market research and training initiatives. Anja holds multiple degrees in project management, international marketing, and pharmaceuticals, coupled with avocational experience as a lecturer in project management.
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