Ahmed Mujtaba has extensive work experience in media planning and strategy, with a focus on maximizing brand exposure and achieving business growth. Ahmed currently holds the position of Media Planning & Strategy Lead for PepsiCo PK at Starcom. In this role, they are responsible for developing comprehensive media strategies and solutions for PepsiCo brands.
Prior to their current role, Ahmed served as an Account Lead for FrieslandCampina PK at Starcom, where they managed online and offline media portfolios. Ahmed provided media strategy and solutions for TV, paid social, online video, and display platforms, while maintaining relationships with clients and media vendors.
Before joining Starcom, Ahmed worked at Omnicom Media Group as a Senior Manager and Manager of Media Buying. Ahmed also started their career at Starcom MediaVest Group as a Junior Associate in Media Buying, where they handled accounts for various brands and was responsible for media planning and buying strategies.
In addition to their media experience, Ahmed founded Sound Pulse, an event management and artist management company. Ahmed also worked as a Web Content Writer for Pak Media Revolution and completed an internship at ARY Digital Network.
Overall, Ahmed Mujtaba has a diverse and comprehensive background in media planning, strategy, and event management, with a strong focus on maximizing brand exposure and achieving business goals.
Ahmed Mujtaba has studied Marketing at the Institute of Business Management. Ahmed has also obtained various certifications including Advanced Google Analytics, Google Analytics for Beginners, Programmatic COMPETENT from Eskimi DSP, Green Belt Certification (GB) from Google, and attended the High Impact Personal Leadership Workshop by Global Management Consultants.
July, 2023 - present
November, 2021
January, 2021
May, 2014