Alexandra Lodewyck

Alexandra Lodewyck is an experienced growth marketer with a track record of success. Alexandra began their career in 2014 as a Marketing Coordinator at Louder Than Digital, where they developed paid search campaigns, implemented local and organic SEO initiatives, and created tailored email campaigns. In 2016, they joined IPSY as a Lifecycle Marketing Specialist, where they developed acquisition, retention and winback email campaigns for over 2.8 million active subscribers. In 2017, they moved to Smule, Inc. as a Monetization Manager, Growth. In 2018, they joined Lyft as a Program Manager, Rider Incentives Engineering - Marketplace Growth and a Growth Marketer, Engagement Marketing Operations & Strategy (pre-IPO). In 2020, they became Director, Growth at The Information, and in 2021 they were Head of Growth at ProGuides, which was acquired by Statespace, where they are currently Head of Growth, Aim Lab & ProGuides.

Alexandra Lodewyck obtained a Bachelor's Degree in Apparel Merchandising, Marketing, and Psychology from Indiana University Bloomington. Alexandra also holds certifications as a Certified Yoga Teacher (RYT 200) from Purusha Yoga, obtained in April 2021, as well as certifications from Google AdWords Certified, Google Analytics Certified, and SEO Pracitioner Training from Market Motive.