Carl Smiley

COO, ASEAN at Stellantis

Christophe Musy was appointed Chief Operating Officer for the ASEAN region and a member of Stellantis’ Top Executive Team in January 2021.

He has built his entire career path within the field of commerce and has alternated between the head office and operations in different sites and regions. These have included country, regional and support functions.

He joined Groupe PSA in 1990 and held marketing positions for the Citroën brand in France. He then moved to the Citroën Europe sales division. In 1997, he was appointed Vice President head of European importers and in 2000 head of Citroën Belgium Luxemburg. From 2003 to 2006 he was Europe deputy Director in charge of all NSCs except the G5. In 2007, he was appointed Senior Vice President head of Citroën Germany and in 2009 head of Citroën northern Europe including Germany, the UK, Benelux, Scandinavia.

In 2012, he joined the newly created PSA Europe sales division enlarging his working scope to Peugeot and Citroën operations in northern and eastern European countries including NSCs and importers.

By the end of 2012 he was appointed Sales and marketing Director for Dongfeng Peugeot and Dongfeng Citroën in China, Wuhan. This included beginning of 2014 the project of transfer to DPCA of PSA ASEAN operations.

From October 2014 until January 2021, he held the position of Services and Parts Director for Groupe PSA. In this role, he developed aftersales and parts operations worldwide and started new businesses like parts online multi-brand conquest or circular economy.

Christophe Musy holds a Master degree from ESSEC Business School, France, completed with a bachelor’s degree in law from Paris Assas University, France.

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