Haibo Li

Customer Experience Lead

Haibo Li is a seasoned professional with extensive experience in customer experience, sales strategy, and channel development across the automotive and energy sectors. Currently serving as a Customer Experience Lead at Stellantis since June 2022, Haibo previously held significant roles, including Director of Route-to-Market at TotalEnergies where responsibilities encompassed comprehensive performance management for a major automotive lubricants business in China. At Bobcat Company, leadership was demonstrated in sales channel management, while a tenure at BMW Brilliance Automotive involved innovative projects transforming retail channels. Past positions also include managerial roles at Doosan and Zoomlion, focusing on regional sales performance and strategy development in Europe. Haibo Li holds dual MBA degrees from BI Norwegian Business School and Fudan University, complemented by a Bachelor's degree in International Economy and Trade from Jiangxi University of Finance and Economics.

Location

Shanghai, China

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