Samantha Rae Ayoub

Samantha Rae Ayoub, MA, CMP, serves as the Vice President of Communications and Knowledge Mobilization at Stem Cell Network since November 2021, after holding the role of Director in the same department. Samantha Rae Ayoub operates a consulting practice that specializes in people-centered communication and operational strategies, working with notable organizations such as the National Alliance of Provincial Health Research Organizations and the National Research Council of Canada. Samantha Rae Ayoub has extensive volunteer experience with IABC Ottawa, influencing professional development and financial strategies through roles including President and Director of Certification. Previous positions include Communications and Publishing Director at the Council of Canadian Academies, where Samantha Rae Ayoub contributed significantly to the development of communication strategies that informed science policy in Canada. Educational qualifications include a Master's degree in Professional Communications and a Certificate in Strategic Communication and Change from reputable institutions.