Kimberlye Worth

Kimberlye Worth has a diverse work experience spanning various industries and roles. Kimberlye is currently working as a Lead, Acquisition Marketing at Success Academy Charter Schools since March 2022. In this role, they manage acquisition marketing campaigns and budgets, SEO plans, and CRO and A/B testing strategies.

Prior to that, Kimberlye worked as a Paid Social Consultant at MWWPR from October 2019 to February 2020. Kimberlye managed holiday paid social initiatives for various channels and created detailed reports with analyses and recommendations.

Kimberlye also worked as a Digital Strategist at IV Interactive from May 2019 to September 2019, where they focused on lead generation using paid search, paid social, and SEO strategies.

From April 2018 to February 2019, Kimberlye served as a Senior Digital Marketing Manager at What Goes Around Comes Around, where they oversaw digital marketing initiatives.

Kimberlye gained experience as a Digital Marketing Manager (Consultant) at Calvin Klein from October 2017 to April 2018, managing performance marketing initiatives and evaluating channel performance.

Before that, Kimberlye was an Ecommerce Manager at S'well Bottle from October 2016 to July 2017, overseeing product and merchandising for their eCommerce store.

From January 2015 to September 2016, they worked as a Digital Account Manager (Email Marketing) and Digital Marketing Analyst at IQ Solutions. In these roles, they managed email campaigns, conducted ROI reporting, and developed and managed digital advertising campaigns.

Kimberlye started their career as an SEO Marketing Coordinator at Red Ventures from August 2011 to June 2014, where they implemented strategies to increase site traffic and rankings and developed content outreach strategies.

Kimberlye also has experience as a Marketing & Public Relations Director at Ice Agency from July 2010 to June 2011 and as an Event Coordinator at Octagon Sports and Entertainment Industry from January 2006 to December 2008.

Kimberlye Worth completed their Bachelor of Science (B.S.) degree in Marketing at North Carolina Agricultural and Technical State University from 2000 to 2004. Kimberlye also pursued International Business studies at Université d'Angers from 2006 to 2007. In 2014, they obtained a Master of Science (M.S.) in Internet Marketing from Full Sail University. Kimberlye obtained an Executive Education Certification in Digital Marketing Strategies from Northwestern University - Kellogg School of Management in 2021. Additionally, they have certifications in Advanced Growth Marketing from Reforge and How to Use Data Visualization to Make Better Decisions—Faster from LinkedIn, both obtained in subsequent years. Kimberlye also has certifications in Google Adwords and Google Analytics, however, institutions and specific dates are not provided for these certifications.