Larry Buchholz

Larry Buchholz is an experienced professional in sales and business development, currently serving as Events and Business Development Manager at Sugarloaf since May 2018, and previously held the position of Territory Sales Manager. Prior to Sugarloaf, Larry served as Director of Sales at Forager, specializing in online ordering and payments for local food buyers. Larry's extensive background includes roles such as Channel Account Manager at United Natural Foods, where responsibilities encompassed sales growth and account management in the Natural Independent Retail channel, and Territory Manager at Timberland with key account responsibilities. Larry began the career as a Sales Representative for The North Face, achieving significant sales growth in the assigned territory. Larry holds a Bachelor's degree in Liberal Arts and Sciences/Liberal Studies from St. John Fisher College and has additional training from the Finger Lakes School of Massage.