Rachael L. is an accomplished Online Visual Merchandiser at Superdry since July 2021, specializing in optimizing product relevance through algorithms and A/B testing to enhance revenue and conversion rates. Rachael also updates menu navigation and promotional banners to align with seasonal campaigns. Previously, Rachael served as a Content Producer, focusing on crafting engaging product descriptions tailored to specific target audiences. Prior experience includes roles as a Barista at SOHO Coffee Co., a Waitress at The Jockey Club, and a Distributor at Stay Local. Rachael holds a Master of Arts in Creative and Critical Writing and a Bachelor's degree in Film Production from the University of Gloucestershire, alongside A Levels in Psychology, Media Studies, and Film Studies from Oaklands Catholic Sixth Form.
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