Naama B is a seasoned design professional with extensive experience in product and visual design. Currently serving as a Senior Product Designer at Swapcard since November 2021, Naama contributes to an AI-powered platform that enhances event and community engagements. Prior to this role, Naama held the position of Lead Product Designer at Lyf Pay from May 2017 to November 2021, where the focus was on creating a secure mobile app for streamlined payment solutions. Additional experience includes roles as a Product Designer at Fivory, UX/UI Designer at SWITCH.co.il, Senior Brand Designer at OPEN - Total Brand Experience, and Graphic Designer at zeder:yariv advertising. Naama B holds a Bachelor’s Degree in Design and Visual Communications from Shenkar, earned between 2007 and 2011.
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