Stefan Santos

Marketing Director at Swedish Match

Stefan Santos has a diverse and extensive work experience in the field of marketing and brand strategy. Stefan started their career as a Junior Planner at Formula DDB, where they gained experience in project management and brand consultation. Stefan then worked as a Brand Manager at Kraft Foods, where they were responsible for managing the Gevalia and O'boy brands. After that, they joined Spendrups Bryggeri AB as a Brand Manager for the Mariestads and Spendrups brands, and later took on roles as Marketing Manager for Non Alcoholic beverages, Innovation Manager, and Marketing Manager for Beer, Cider & RTD. In 2019, they became the Managing Director at OMAKA, where they led the establishment of a new brewery and restaurant operations. Currently, they are working as the Marketing Director at Swedish Match, leading the marketing department and overseeing the implementation of marketing strategies and plans. Additionally, they have experience as the Director of Brand Strategy & Innovation at Swedish Match, where they focused on developing brand guidelines and strategic recommendations for product and communication concepts. Overall, Stefan Santos has a strong background in marketing and brand management, with a proven track record of driving growth and delivering successful results.

Stefan Santos earned a Master's degree in Computer and Science from Stockholm University in 1999-2003. Stefan also completed a Master's degree in Economics from the same university during 1998-2002. Stefan has recently pursued further education in a Master Class program at Hyper Island since 2014.

Links

Previous companies

Mondelez International logo
Spring Wine & Spirits logo

Timeline

  • Marketing Director

    March, 2022 - present

  • Director Brand Strategy & Innovation

    August, 2020

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