Syafiah Naimah Samsuddin (FIFI)

Syafiah Naimah (FIFI) Samsuddin has a diverse work experience in the field of marketing and communications. Syafiah Naimah (FIFI) is currently working as the Head of Marketing Communications at Syarikat Takaful Malaysia Berhad since August 2022. Prior to this, they held the position of Manager at Etiqa Insurance and Takaful from August 2020 to August 2022.

Before joining Etiqa, Syafiah worked at Prudential BSN Takaful Berhad where they served as the Deputy Manager in Marketing Communications from April 2019 to September 2020. Syafiah Naimah (FIFI) also held the role of Assistant Manager in Marketing Communications from September 2017 to September 2020.

Syafiah's earlier experience includes working at BSN as an Executive and Campaign Manager from December 2015 to September 2017. During their time at BSN, they successfully planned and managed the #bsnssp campaign, ensuring the achievement of business objectives and marketing ROI.

Before joining BSN, Syafiah worked at Maybank as an Executive from October 2010 to December 2015.

Overall, Syafiah Naimah (FIFI) Samsuddin has demonstrated their expertise and skills in marketing and communications through their various roles at different companies.

From 2005 to 2008, Syafiah Naimah (FIFI) Samsuddin attended Universiti Kebangsaan Malaysia, where they earned a Bachelor's degree in Economics.