Akriti Arya

Akriti Arya is an experienced marketing professional with a robust background in developing and executing strategic marketing initiatives. Currently serving as Marketing Manager at Tangerine since September 2022, Akriti oversees marketing strategies for savings, investment, chequing, and credit card product portfolios. Prior roles include Marketing Manager for QuickBooks Online at Intuit, where Akriti led go-to-market plans and B2B campaigns, and Product Marketing Specialist at Visa, responsible for creating marketing playbooks and engagement strategies for Visa Installments. Akriti's earlier experience includes owning a business, managing marketing communications at United Broadcast & Media Solutions, and conducting qualitative research at Ipsos. Academically, Akriti holds a Master's degree in International Business from Shri Ram College of Commerce, a Master of Science from Grenoble Ecole de Management, and a Bachelor's degree in Electrical Engineering from Thapar Institute of Engineering & Technology.