Christopher Salicrup

Brand Strategy Director at Tastemade

Christopher Salicrup's work experience is as follows:

- Christopher is currently working at Tastemade as the Brand Strategy Director, where they manage a team of 7 brand strategists, provides strategic direction for projects, and develops creative strategies based on consumer insights.

- From 2017 to 2021, they worked at BuzzFeed, starting as a Coordinating Producer and later becoming a Supervising Producer for Tasty. In these roles, they were responsible for creative production and strategy, audience development, and increasing awareness of diversity and inclusion.

- Prior to BuzzFeed, they worked at The Marketing Arm from 2012 to 2017. Christopher started as a Senior Operations Analyst, optimizing team processes and managing project and time tracking. Christopher then became a Creative Producer, overseeing a $6 million pharmaceutical program and transitioning creative management for Skittles, Starburst, and 5 Gum. Christopher also partnered on Summer Olympics programming with Blue Diamond.

- Their earlier work experience includes working at MemoriesBank as a Video Production Manager from 2010 to 2012. In this role, they developed a video production pipeline, created a competitive video product offering, and consulted with clients to customize creative offerings.

Overall, Christopher Salicrup has extensive experience in brand strategy, creative production, audience development, and project management.

Christopher Salicrup attended The University of Texas at Dallas from 2008 to 2012, earning a Bachelor of Arts (B.A.) degree in Arts and Technology.

Links

Previous companies

The Marketing Arm logo
BuzzFeed logo

Timeline

  • Brand Strategy Director

    February, 2021 - present

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