Aditya K.

Aditya K. is an experienced marketing professional specializing in performance marketing, currently serving as Manager - Performance Marketing at Tata CLiQ since October 2021, focusing on scaling revenue and enhancing business metrics. Previously, Aditya held the role of Performance Marketing Manager at OYO for a brief period, managing online performance and brand marketing across India and Southeast Asia. Aditya's expertise includes new user acquisition and digital ad optimization, demonstrated during tenure as Assistant Manager - Performance Marketing at 1mg and as Sr. Account Manager at Zirca Digital Solutions. Aditya started the career as a Search Analyst at Solutions-DIGITAS and accumulated significant experience in online paid advertising across various sectors. Aditya holds an MBA in Finance from Guru Gobind Singh Indraprastha University and a BCA in Computers from Ideal Institute of Management & Technology.