Lauren Guenveur

Lauren Guenveur is a Senior Analyst specializing in Connected Computing Devices at TechInsights since April 2023, focusing on the worldwide notebook PC market and expanding into desktop and handheld gaming. Prior experience includes roles as Senior Research Manager at National Research Group and Senior Research Analyst at IDC, where Lauren analyzed trends in the global PC industry. Lauren’s background also features significant positions at Kantar Worldpanel as Global Consumer Insight Director and at Ipsos as Study Director for Retail and Shopper Insights. Educational qualifications include an M.B.A. and a BA in Psychology from Stony Brook University, alongside additional studies at Rutgers University.