LZ

Lisa Ziegenhardt

Senior B2b Marketing And Account Manager at Ten Lifestyle Group

Lisa Ziegenhardt has a diverse work experience spanning over 20 years in various marketing and communications roles.

Lisa currently works at Ten Lifestyle Group as a Senior B2B Marketing and Account Manager, responsible for establishing and managing brand positioning and key messages for B2B marketing initiatives. Lisa also develops content marketing strategies across different consumer segments and manages ongoing campaigns across various media channels.

Prior to their current role, Lisa worked as a Senior Brand Director at 2U, where they drove the brand strategy and collaborated with other departments to ensure a seamless brand experience. Lisa also focused on building brand equity and reinforcing the brand promise through targeted communication across various channels.

Lisa also has experience working at renowned companies such as adidas, where they served as a Senior Manager for Omnichannel Marketing, and Levi Strauss & Co., where they held the position of National Brand Manager. Their responsibilities included developing brand marketing strategies, ensuring consistency in communication, and driving brand awareness across retail, CRM, and online channels.

Before that, Lisa worked at Touchline Media as a Public Relations and Marketing Manager, where they launched the PR Communications department and handled marketing and sales for various magazines. Lisa also managed press coverage and editor profiles for health and fitness titles.

At the beginning of their career, Lisa worked as a Public Relations & Communications Officer at 5FM, where they handled press releases, marketing communication, and copywriting for the radio station and brand events.

Throughout their career, Lisa has demonstrated expertise in brand strategy, communication, marketing, and content development across various industries and channels.

Lisa Ziegenhardt completed their Bachelor of Arts with Honours in Psychology from Brescia House High School between 1997 and 2000. Lisa also pursued further education in the field of Psychology at Stellenbosch University during the same period, obtaining a BA Honours degree. In addition to their formal education, Lisa obtained certifications in "Confronting Bias: Thriving Across Our Differences" and "Unconscious Bias" from LinkedIn in November 2020 and October 2020 respectively.

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Timeline

  • Senior B2b Marketing And Account Manager

    February, 2022 - present