Alex Knodel

VP, Business Intelligence at Tennessee Titans

Alex Knodel is in her first season with the Titans as the Director of Brand, Creative and Promotions. In this role, Knodel oversees various areas including brand marketing, creative services, marketing campaign strategies and promotional events and activations for the team.

Before joining the Titans, Knodel worked at the Miami HEAT for eight seasons. In her latest role as a Manager of Digital Strategy & Analytics, she oversaw all digital marketing campaign strategy, including marketing automation, email marketing, data & analytics, paid digital advertisements, ticketing solutions, and customer journeys.

Prior to her experience at the Miami HEAT, Knodel served as a PR, Media Relations and Graphic Design Assistant for the Reading Phillies Baseball Club and as an Events Management & Athletic Director Assistant at Penn State University.

Timeline

  • VP, Business Intelligence

    Current role

  • Director, Marketing & Business Intelligence

  • Senior Director, Business Intelligence & Analytics

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