Sebastián Pontillo

Sebastián Pontillo has a diverse work experience in various roles related to marketing technology, analytics, and teaching. Their most recent position is as the Head of Marketing Technology and Performance at Tenpo since January 2023. Sebastián is also a Professor at Universidad Adolfo Ibáñez starting from July 2023. Prior to this, they worked as a Professor at Universidad de Santiago de Chile from May 2023 to July 2023.

Before joining Tenpo and the universities, Pontillo worked at Liberty Latin America as a Digital Platforms Manager and Senior Leader in Digital Analytics from June 2021 to January 2023. Sebastián also has experience at D2B - Inteligencia Digital, where they held multiple roles, including Integration Leader, Senior Consultant, and Analytics and CRO Leader from January 2019 to June 2021.

Pontillo has also worked as a Professor of Web Analytics at Desafío Latam from February 2018 to June 2019. Additionally, they have experience as a Consultant at AUDIENCE MEDIA LTDA from June 2017 to December 2018.

Earlier in their career, Pontillo worked at IguannaRock as a Data & Search specialist from April 2017 to December 2018. Sebastián also worked as a Digital Analytics Consultant at Metriplica from March 2016 to May 2017.

Their earliest work experience was as a Digital Marketing Specialist at Dive Chile from November 2014 to March 2016. In this role, they were responsible for media planning, campaign analysis, social media management, SEM, and analytics.

Sebastián Pontillo has a diverse education history. Sebastián holds a Master's degree in Big Data and Analytics from the EAE Business School, which they pursued from 2020 to 2021. Prior to that, they completed a degree in Commercial Engineering from Universidad Andres Bello, specializing in Administration and General Business Management, from 2013 to 2015. Before their undergraduate studies, Sebastián attended Universidad Gabriela Mistral, where they earned a degree in Business Administration with a focus on Marketing, Online Marketing, and Communications, from 2009 to 2013.

Apart from their formal education, Sebastián has also obtained various certifications related to digital marketing and analytics. In 2014, they received certification in Google Adwords and Video Advertisements. In 2015, they obtained the Tag Manager Fundamentals certification from Google. More recently, in August 2022, they acquired the Google Analytics 4 Certification. Additionally, Sebastián has a certification titled Google Analytics Power User, although the specific completion date is unavailable.

Overall, Sebastián Pontillo has demonstrated a commitment to enhancing their knowledge and skills in the fields of business administration, marketing, and data analytics through both formal education and additional certifications.