Wendy Kubota, ABC

Senior Brand Director at Tentree

Wendy Kubota has extensive work experience in various leadership roles in marketing, communications, and brand management. Wendy is currently working as a Senior Brand Director at tentree since November 2022. Prior to that, they served as the Brand Director - North America at Lush Fresh Handmade Cosmetics North America from October 2020 to October 2022.

Wendy also held the position of VP Marketing & Communications at Higharchy Brands Group from August 2019 to March 2020. Wendy has experience in the food industry as well, having worked as the Director of Marketing Communications at Nature's Path Foods from August 2015 to August 2019. During their time there, they provided strategic marketing advice and served as an active member on the company's Senior Leadership Team.

Before that, Wendy was the Director of Marketing Communications at BuildDirect from February 2013 to July 2015. Wendy played a key role in establishing and growing the company's marketing communications function.

Wendy's experience also includes working at Cummins Inc. as the Communications Lead, Western Canada from June 2010 to February 2013. Wendy joined the company to create its first communications department and provided strategic communications advice to the CEO and executive team.

Additionally, Wendy has entrepreneurial experience as an Owner/President & Marketing Lead at gel-a-tins inc. & Scraptivity from August 2005 to April 2008. Wendy designed and manufactured clear rubber stamps for the craft and hobby industry and secured distributors globally.

Earlier in their career, Wendy worked at The Coca-Cola Company as the Director of Corporate Communications & Consumer Relations from January 2001 to February 2005. Wendy was responsible for developing strategic communication plans and executing initiatives to support the business objectives of Coca-Cola Ltd and the Minute Maid Company of Canada.

Wendy's previous roles also include serving as the Vice-President of the Corporate Practice at Ketchum from March 2000 to December 2000, where they provided strategic communications counsel to clients and managed the corporate practice team. Wendy started their professional career at CIBC as a Senior Communications Consultant - Employee Communications from June 1996 to February 2000.

Overall, Wendy Kubota has a strong background in marketing, communications, and brand management, with experience in both corporate and entrepreneurial settings.

Wendy Kubota, ABC, has a background in Communications and Public Speaking. Wendy attended Ryerson University where they studied Communications and Public Speaking, though the years of attendance are unknown. Additionally, they attended Seneca College where they focused on Creative Advertising, however, the specific dates of their enrollment are also not provided. Wendy Kubota has also obtained the certification of ABC - Accredited Business Communicator from the IABC - International Association of Business Communicators. The month and year of the certification's obtainment are not specified.

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Timeline

  • Senior Brand Director

    November, 2022 - present