Alejandra Olvera Bueno

Alejandra Olvera Bueno has a diverse work experience in the fields of digital marketing, account management, and business transformation. Alejandra started their career at PepsiCo as a Business Transformation Intern, where they developed communication materials and supported various teams in implementing changes. Alejandra then joined WPP as an Account Assistant, where they monitored media publications, wrote press articles, and assisted with event production. Most recently, they worked at Tequila Casa Dragones, first as a Fulbright Intern - Marketing Assistant, then as a Digital Media Coordinator, and eventually as a Senior Digital Marketing Manager. In this role, they directed the global strategic digital marketing plan, launched a new brand website, and developed acquisition and CRM strategies.

Alejandra Olvera Bueno has a diverse education history. Alejandra started their educational journey in 2013 at Tecnológico de Monterrey, where they pursued a degree in Lic. en Comunicación y Medios Digitales (Digital Communication and Media/Multimedia). Alejandra completed their studies at Tecnológico de Monterrey in 2017.

Afterward, Alejandra enrolled in EU Business School in 2017 and obtained a certificate in Public Relations. In 2018, they pursued further studies at New York University, earning a certificate in Social Media. Additionally, in 2018, they obtained a diploma in Marketing from Universidad Anáhuac.

Alejandra continued to enhance their qualifications with additional certifications. In 2019, they obtained a Social Media and Digital Marketing Certificate from New York University. In 2020, they achieved the Verified International Academic Qualifications from World Education Services. Moreover, they obtained a GRE certificate from ETS in 2018.

To further enrich their skills, Alejandra pursued a Master of Business Administration (MBA) with a focus on Marketing at California State University, Los Angeles. Alejandra started their MBA studies in 2020 and is expected to complete them in 2022.