Zeynep Pekisen

Zeynep Pekisen is a seasoned marketing leader with extensive experience in driving brand success and enhancing customer experiences. Currently serving as Director of Marketing & Customer Experience at TESUP since October 2022, Zeynep orchestrates comprehensive B2C digital marketing initiatives and leads a dynamic customer experience team. Prior to this, Zeynep held various senior roles at Philip Morris International from July 2009 to September 2022, including Head of Reduced Risk Products Portfolio and Consumer Value, where strategic oversight of the UK Direct RRP portfolio was essential. Zeynep has a solid educational background with a Bachelor's degree in Chemical Engineering from Boğaziçi University and recent executive education in Digital Marketing from the University of Oxford.