TM

Tanveer M. Malik

Director of Performance Marketing at The Ambr Group

Tanveer M. Malik has a diverse work experience spanning different roles and industries. Currently, they serve as the Director of Performance Marketing at The Ambr Group, formerly known as Suma and D1 Brands. Their responsibilities include building a platform to elevate marketplace product offerings and extending their reach into new channels.

Prior to their current role, Tanveer worked as the Director of Performance Marketing and Performance Marketing Lead at D1 Brands, an Amazon-native team of private label FBA sellers turned aggregators. Here, they contributed to buying, building, and growing world-class ecommerce brands.

Tanveer also worked at Utopia Industries Pvt. Ltd., where they started as a Product Marketing Manager for Terry Towels but later had their job role enriched and designation revised to Product Marketing Manager - Terry Towels. Their responsibilities included managing the entire product portfolio from production to selling across multiple markets and developing sales strategies for the assigned category.

Before that, Tanveer held the position of Digital Marketing Manager and Manager of B2B Product & Business Development at Utopia Deals. In these roles, they led a team of associates for digital marketing, reduced the company's overall ACoS, and managed about 250+ BOX SKUs. Tanveer M. also worked directly with top management, monitored daily sales, and managed pricing and marketing costs.

Earlier in their career, Tanveer had brief stints as a self-employed professional and as an Assistant Manager and Team Lead at Technado (Pvt) Ltd. Tanveer M. managed key accounts and led a team of associates for client portfolio management.

Tanveer's first professional experience was at TRADEKEY, where they served as an Executive and Assistant Team Lead. Tanveer M. managed clients, developed associates, and achieved a 100% retention rate for VIP Premium Clients.

Lastly, Tanveer had an internship in the Marketing & Finance Division at IBL HealthCare ltd., a subsidiary of Searle Pakistan Limited. Their role involved marketing, sales, and distribution of healthcare products.

Overall, Tanveer M. Malik has a comprehensive background in performance marketing, product management, and team leadership across various industries.

Tanveer M. Malik completed their Master of Business Administration (M.B.A.) in Marketing from Iqra University (Official) from 2011 to 2014. Prior to that, they obtained a Bachelor of Commerce (B.Com.) in Commerce from Karachi University from 2007 to 2009. In the same period, they also pursued the Institute of Chartered Accountant of Pakistan (ICAP) program at Al-Hamd Academy. Before their undergraduate degree, they completed Intermediate (I.COM) in Commerce from Ar-Rahman College from 2005 to 2006. Tanveer's education journey began with obtaining a GCE "O LEVEL" in Computer Science from The City School from 2002 to 2004.

Additionally, Tanveer M. Malik holds several certifications to enhance their skills and expertise. Tanveer M. completed "The Fundamentals of Digital Marketing" from Google's Digital Garage in December 2019. In June 2021, they obtained the "Amazon DSP Campaign Certification" from Amazon. In May 2020, they achieved the "Competitive Analysis and Keyword Research Test" from SEMrush and the "Sponsored Ads Foundations Certification - United States" from Amazon. Tanveer also holds the "Google Ads Display Certification" from Google, obtained in January 2020, and the "Google Ads Search Certification" from Google, obtained in December 2019.

Links

Timeline

  • Director of Performance Marketing

    April, 2023 - present

A panel showing how The Org can help with contacting the right person.