Hannah Kang

Hannah leads a team of researchers who provide data-driven recommendations on financial services, and oversees product research and consumer research on investing and trading, cryptocurrency, and insurance.

Prior to joining the The Balance team, Hannah served as a lead researcher for Fortune 500 companies and multinational biotech companies including Pfizer, Johnson & Johnson, and Takeda, where she studied user behaviors using eye-tracking, spatial tracking, and force sensors. Her experience leading rigorous studies for FDA reviews shaped her standard of research integrity which guides her work at The Balance.