Alex Ortiz

Alex Ortiz is a Senior Shopify Architect at The Boutique Brands, specializing in the architecture and implementation of advanced e-commerce solutions using Shopify Liquid, HTML, CSS, and JavaScript. With previous experience as a Lead Software/Shopify Developer at Mobile1st, Alex created scalable solutions and managed client applications while leveraging Google Analytics and Google Tag Manager for data-driven insights. Prior experience as a JavaScript Developer & Project Manager at Conversion Fanatics involved enhancing user experiences and managing A/B testing for numerous e-commerce sites, showcasing a strong emphasis on performance optimization and user engagement. Alex holds a Bachelor's degree in Computer Science from Texas State University, earned from 2015 to 2018.