Shane is a photographer at The Cali Life Photography, and they have also worked as a senior designer at the Silver Star Casting Company and as a freelance creative director, designer, and artist at SMR Creative Studio. Shane is responsible for conceptualizing products, designing and spec./call outs for tech packs, including buckles, belts, headwear, necklace pendants and chains, rings, wrist wear, key chains, bandanas, masks, bags and wallets. As a primary apparel designer, they conceptualize, designs and makes spec./call outs of mens and women's graphic tees, tanks, hoodies, garment embellishments, labels and other cut and sew garments. Shane has also designed marketing and branding campaigns, multiple magazine ads for many publications both domestic and international, catalogs, POPs, large format displays, posters, flyers, web ads, promotional items & give a ways, stickers, packaging, hang tags, and vehicle graphics. Shane has experience photographing celebrities, sponsors and all products to be used for multiple outlets, plus photo retouching and manipulation. Shane has also made all online product updates, graphics, web promotions and maintenance for the company website.
Shane has a communications certificate and an associate of arts degree in visual communication from McIntosh College's Academy of Design and Technology. Shane also has general education in art/art studies, general from Portsmouth High School.
Their manager is Greg Cali, Owner & Creative Director. Shane works with Alex - Architectural Photographer & Creator, Rachel Cali - Director of Operations.
Current role