Ruedee Euachongprasit

Ruedee Euachongprasit has a diverse work experience spanning multiple industries. In their most recent role as Head of People Branding at Central Group, they led the communication efforts during the Covid-19 crisis, ensuring that Central Group employees and partners received the vaccination and managed the setup of a Community Isolation facility in Bangkok.

Prior to that, Ruedee served as Vice President of Marketing and Convenience Services at Central Food Retail Group, where they mentored and led a team to develop a unique convenience store concept called OZONE.

Ruedee also worked as the Communication and Brands Regional Director at Michelin, where they were responsible for overseeing the communication network in nine countries. Ruedee designed and implemented communication strategies to support the brand image of Michelin.

Before transitioning to the private sector, Ruedee held positions as Corporate Affairs Director at Big C Supercenter, where they managed communication and public affairs activities and promoted the corporate image of the company. Ruedee also worked as a Trade Officer at the Bureau of Trade Interests and Remedies Department of Foreign Trade, Ministry of Commerce, where they promoted Thai rice sales globally.

Ruedee's early career included a role as an Associate at Linklaters, where they gained experience in legal practices.

Overall, Ruedee Euachongprasit has a well-rounded background with expertise in people branding, marketing, communication, and public affairs.

Ruedee Euachongprasit holds a Bachelor of Laws (LL.B.) degree from Chulalongkorn University, which was earned between 1998 and 2001. Additionally, they received a Master of Laws (LL.M.) degree in International Law and Legal Studies from Northwestern University Pritzker School of Law from 2003 to 2004. Lastly, they pursued further education at The George Washington University Law School, where they obtained another Master of Laws (LL.M.) degree in International and Comparative Studies from 2004 to 2005.