Japneet Kaur is an experienced performance marketing professional currently serving as Assistant Manager at The Content Lab since May 2022, where responsibilities include developing effective paid advertising strategies and managing stakeholder relationships for various brands across industries. Prior to this role, Japneet served as an Associate in Performance Marketing, focusing on campaign implementation and optimization using digital analytics tools. Previous experience includes a digital marketing internship at DigitalDeepak.com, and a tenure at FIS as a Team Coach and Google Ads Specialist, where Japneet managed significant client accounts and provided training for product knowledge. Beginning a career in business development with FinEdge Advisory, Japneet successfully acquired over 200 clients. Japneet holds a Master's degree in Economics from Indira Gandhi National Open University and a Bachelor's degree in Economics from Sri Guru Gobind Singh College Of Commerce.
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