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Diana Michie

Director Creative Services The CW Miami Ch39 WSFL at The CW Network

Diana Michie has extensive experience in the creative services and marketing field. Diana is currently the Director of Creative Services at The CW Network, where they oversee brand, content, marketing, digital, and commercial production for The CW Miami - WSFL CH39. Diana is responsible for managing The CW's marketing and affiliate relationship in one of the top 20 U.S. markets.

Prior to joining The CW, Diana worked at HBOMax as the Director of Creative Services. In this role, they played a crucial role in launching the HBO MAX service in 39 markets in Latin America. Diana managed a team of over 40 creative professionals, including managers, designers, copywriters, editors, and project managers, to execute all brand, performance, social, lifecycle, and partner creative marketing campaigns.

Before their time at HBOMax, Diana held positions at WarnerMedia and HBO, where they gained experience as a Digital Production Manager, Production Manager, and Senior Producer. Diana has a strong background in creative production and has demonstrated their ability to successfully manage teams and execute various marketing campaigns.

Overall, Diana Michie has a proven track record of leadership and expertise in the creative services and marketing industry, making their a valuable asset to any organization.

Diana Michie has a Bachelor's degree in Communication and Media Studies from UCAB - Universidad Católica Andrés Bello. Diana also has pursued Digital Marketing studies at the Yale School of Management. Additionally, Diana has obtained certifications in Display and Video 360 from Google Digital Academy (Skillshop) and Google Analytics Advance from the same institution.

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Timeline

  • Director Creative Services The CW Miami Ch39 WSFL

    2022 - present

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