Selma Halepović

Selma Halepović is an accomplished marketing professional with extensive experience in developing and executing global B2B marketing strategies. Currently serving as Head of Marketing for Duni Group, Selma leads a central marketing team and coordinates with local teams to implement impactful initiatives for the Duni, BioPak, and Duniform brands across over 40 markets. Prior to this role, Selma held positions at Aller Media AB, including Senior Marketing Manager, where strategic and operational marketing efforts were paramount. Selma's career began at Lunds universitet, focusing on innovation and collaboration, and includes various roles in retail and customer service. Educational credentials include a Master’s degree in Service & Retail Management from Lund University and further studies at Edinburgh Napier University.