Macha Shabalina is an experienced visual merchandiser with a diverse background in the fashion industry. Currently, Macha holds the position of Visual Merchandiser at The Frankie Shop since February 2022, previously working at MANGO and La Grande Boutique LGB, where responsibilities included visual merchandising and styling for web and social media shoots. Earlier roles include Assistant Shopping at Condé Nast France, where Macha assisted with fashion shoots, and Assistant Manager at Acne Studios AB, focusing on men's and women's ready-to-wear and visual merchandising training. Macha's career began at Giuseppe Zanotti, transitioning from sales to leadership roles, including Store Manager in Ibiza. Macha has a solid educational foundation with a degree in Graphic Design from M.J.M. and a background in English language and literature from Université Sorbonne Nouvelle.
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