Leslie Alexander Paffe

Director Of Sales, Alternative Channels at The Good Crisp Company

Leslie Alexander Paffe has a diverse work experience spanning multiple industries. They began their career as a Promotions Coordinator at Spurs Sports & Entertainment in 2002. From there, they moved on to work as a Youth Market Director at the American Heart Association, achieving a 44% revenue increase in their first year. Following that, they worked as a Retail Sales Representative at The Hershey Company, where they maintained product distribution and provided merchandising assistance.

After their time at The Hershey Company, Paffe joined Multi-Task Solutions, LLC as a Sales Specialist, prospecting new leads and working closely with C-level executives to close sales. They then worked at Peak 10 as a Marketing & Customer Relationship Manager, establishing C-Level relationships and designing unique marketing campaigns.

Paffe's next position was at the National Restaurant Association, where they first served as a Sales Manager in the Southwest region, overseeing account operations and growing sales in key accounts. They then advanced to the role of Sr. Sales Manager, specializing in non-traditional foodservice customers and delivering $2.5M in global sales while leading the implementation of the ServSafe product suite.

Following their time at the National Restaurant Association, Paffe joined Deep River Snacks as the Head of Foodservice. In this role, they managed a team of regional sales members and brokers, coordinated product planning and development, and established partnerships with various foodservice companies. They were later promoted to the role of National Account Manager, where they acted as a "hunter" for new prospects and managed relationships with existing clients.

Paffe then joined Nixie Sparkling Water as the Director of Sales, Foodservice, responsible for sales in the foodservice sector. They recently joined The Good Crisp Company in the same role.

Leslie Alexander Paffe graduated from Texas A&M University, College Station, TX in 1998 with a Bachelor of Science in Agricultural Development, specializing in Dairy Science. In terms of additional certifications, Leslie obtained a Sponsored Ads Foundation Certification from Amazon in March 2021. Leslie also holds a ServSafe Manager Certification from the ANSI-ASQ National Accreditation Board/ANAB, although the specific month and year of obtaining this certification are not available.

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Timeline

  • Director Of Sales, Alternative Channels

    January, 2023 - present