Ali Rose Vanoverbeke

Ali Rose VanOverbeke currently serves as the Director of Marketing at Kadeya and as a Brand, Marketing, and Creative Consultant for Joy & Ease Studio. With extensive experience in guiding sustainable brands across various sectors, Ali offers a range of services including brand strategy, integrated marketing campaigns, e-commerce growth strategies, and UX/UI design. As an educator at Parsons School of Design, Ali teaches a course on launching product ideas, emphasizing essential go-to-market strategies. Previously, Ali founded Genusee, an innovative eyewear brand made from recycled materials, achieving significant sales success. Additional experience includes a role as Associate Designer at Lane Bryant and participation in prestigious programs like the CFDA Elaine Gold Launch Pad and XRC Labs. Ali holds a Bachelor of Fine Arts in Fashion/Apparel Design from Parsons School of Design.