Jessa Lux is a dynamic entrepreneur and marketing professional with extensive experience in building brands and driving engagement. As Co-Founder of Ride iQ since September 2021, Jessa has created the first on-demand audio coaching platform for equestrians, enhancing the riding experience with expert guidance. In addition, Jessa is a Founding Member of the old girls club, a privilege community for executive women in tech and venture. Previous roles include serving as VP of Community on the Board of Directors for AMA Colorado and as Community Manager at Clique Studios, LLC. Jessa has also held leadership positions at Alatus, LLC, Maroon Creek Club, and JLux Design, contributing to marketing strategy, sales execution, and brand development. Jessa holds a BBA in Management and Human Resources with a focus on Entrepreneurship and Marketing from the Wisconsin School of Business.