John Gormaly

John Gormaly has a diverse work experience in the field of data analytics and business intelligence. John is currently the Director of Business Intelligence & Analytics at The Princess Margaret Cancer Foundation, where they lead a team responsible for delivering data solutions that enhance supporter engagement and drive results.

In addition, John is a Professor at Humber College, teaching a course in Data Analytics for Decision Making in the Fundraising Management graduate certificate program.

Prior to these roles, John worked as the Sr. Analytics & Insights Officer at McMaster University, where they partnered with University Advancement teams to leverage data for growth. John also served as the Sr. Advancement Analyst at McMaster University.

Before joining McMaster University, John worked as the National Database Administrator at Habitat for Humanity Canada, where they ensured data accuracy and integrity, implemented database changes, and supported fundraising activities.

John also has experience in the private sector, having worked at Nielsen as a Senior Consumer & Shopper Analyst. In this role, they managed surveys and analytics software, consulted with clients, and launched innovative research software. John also worked as a Segmentation & Targeting Analyst at Nielsen, where they conducted analytic projects for clients and provided strategic recommendations using various data sources.

Earlier in their career, John gained internship experience at Bayer as a Customer Marketing Intern.

John also worked as a Sales Representative (Co-op) at Claire Lasers Corporation.

Overall, John Gormaly has a strong background in data analytics, business intelligence, and fundraising, with experience in both the non-profit and private sectors.

John Gormaly obtained a Bachelor of Business Administration (BBA) degree from Wilfrid Laurier University from 2006 to 2010. John then pursued a Master of Business Administration (MBA) degree at McMaster University from 2016 to 2018.