Lara Bassil

Lead Market Director at The Smith Agency

Lara Bassil is a seasoned professional in the fashion and retail industries, currently serving as Lead Market Director at The Smith Agency since January 2020. Prior experience includes notable roles such as Client Advisor at Louis Vuitton, Beauty Advisor at Parfums Christian Dior, and Home Merchandise Coordinator at Mud Pie, LLC. Lara's background also features positions as a Fashion Stylist at Cheeky Peach Boutique, Operations and Product Development Assistant at brrrº, and General Manager for a UGA Retail Entrepreneurship Class project. Additional experience encompasses a Non-Profit Internship at free fab'rik and Visual Merchandiser at Forever 21. Lara holds a Bachelor's degree in Fashion Merchandising from The University of Georgia.

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