University of Stirling
Rachel Gordon is a Social and Digital Media Strategist at the University of Stirling, responsible for developing and implementing the institution's social media strategy focused on engagement and ROI. Previously, Rachel served as a Digital Marketing Manager at K2 Management, leading targeted content creation and marketing automation initiatives. Other roles include Marketing Manager at Staffscanner, where marketing initiatives across multiple channels were developed, and Digital Marketing Specialist at Thermo Fisher Scientific, creating digital marketing strategies and customer-focused campaigns. Rachel's early career included marketing positions at Clockwork Removals and Storage, Specsavers, and STV Group plc, along with academic credentials from Strathclyde Business School and international exchanges in Marketing.
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