Aimee Rose

Aimee Rose is currently the Vice Chancellor of Strategic Communications & Marketing for the University of Tennessee System and the University of Tennessee Southern, having taken on these roles in June 2023. Aimee also serves as the Principal and Consultant for StrateBee Agency LLC since 2016, offering executive consultancy focused on strategic communications and brand positioning. Previous roles include Senior Digital Strategist at Hager Sharp, Assistant Vice President at Shenandoah University, and Chief Marketing & Communications Officer at Augusta Health. Aimee has held senior leadership positions at Mary Baldwin University and Edelman, where responsibilities included managing integrated communications, brand strategy, and digital creative services. Aimee's early career includes significant achievements at Ogilvy & Mather and Chesapeake Bay Candles, with a BA in Broadcast Journalism from the University of Rhode Island.