Maike Kumstel

Maike Kumstel is an experienced professional in international business development and event management, currently serving as the Head of Global Enterprise Relations at Sport Alliance GmbH since November 2020. Additionally, Kumstel is the Initiator of the German WIFA Community, contributing to a supportive network for women in fitness since July 2020. Prior roles include Industry Relations and Content Manager for FIBO USA at Reed Exhibitions US, where strategic relationships were developed to create new programs, and earlier experience as Junior Event Manager for FIBO Cologne at Reed Exhibitions Deutschland GmbH. Kumstel holds a Bachelor of Arts in Business Administration with a focus on Trade Show and Event Management from Baden-Wuerttemberg Cooperative State University and has also studied at Shanghai Second Polytechnic University.