Jessica Musick

Managing Director at XD Agency

Jessica Musick, MBA, has a diverse work experience spanning various industries. Jessica currently serves as the Managing Director at The XD Agency, a position they have held since January 2022. Prior to this, they worked as the Senior Director at the same agency from April 2016 to January 2022.

Before joining The XD Agency, Jessica worked at Octagon as an Account Director for BMW's Southern Region from May 2015 to April 2016, and as an Account Manager for the same region from April 2014 to April 2015. In these roles, they led experiential event marketing, promotions, and sponsorships for BMW, managing a team and collaborating with agency partners.

From June 2011 to April 2014, Jessica held the position of Manager, Sponsorship Consulting at Team Epic, an MKTG Agency. Jessica was responsible for leading sponsorship strategy and consumer engagement programs for clients in sports and entertainment, working with cross-functional teams.

Prior to that, Jessica worked at VeLocs as an Account Director from June 2008 to May 2011. In this role, they led marketing and sales direction, managed account and project management, and was involved in writing company documents.

Jessica's career began at the Atlanta Silverbacks, where they served as the Executive Director for Corporate Partnerships/Sponsorships from March 2005 to April 2008. Here, they focused on creating strategic marketing plans and providing sponsorship consulting to increase brand awareness.

Jessica also has experience working at SmartVideo as a Product Manager from May 2001 to July 2002 and at Enterpulse as an e-Business Consultant from 2000 to 2001.

Their extensive work experience includes roles in marketing, sales, sponsorship consulting, and event management.

Jessica Musick, MBA, completed their Master of Business Administration (MBA) degree from the University of Georgia - Terry College of Business in 2000. During their time at the University of Georgia, they focused on the fields of Marketing and Entrepreneurship. Prior to their MBA, they pursued their Bachelor of Science in Business Administration (BSBA) at American University - Kogod School of Business from 1995 to 1999, with a specialization in International Marketing.

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