Fatma Boukraa

Digital Strategy Manager at THG Ingenuity

Fatma Boukraa is an accomplished digital strategy professional with significant experience in e-commerce and marketing. Currently serving as the Digital Strategy Manager at THG Ingenuity since July 2021, Boukraa previously held various leadership roles at THG, including Head of Ecommerce and E-commerce Manager. Prior experience includes positions as a Junior Digital Consultant at Michaela Christine Wolf and Marketing Manager at Voxogo ApS. Boukraa began their career as an International Marketing Intern at Opel and has also worked as a Project Manager at AIESEC CBS and as a Personal Manager Assistant at First Hotels. Boukraa holds a Master of Science in International Marketing and Management from Copenhagen Business School, complemented by an exchange semester at Seoul National University, and a Bachelor of Science in Economics and Business Administration from the same institution, along with an exchange experience at the University of Richmond.

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