VB

Veronica Bogdacenco (She)

Lead Product Manager Growth Discovery at Tide

Veronica Bogdacenco is a Lead Product Manager Growth & Discovery at Tide since November 2022. Prior to that, they worked as a Digital Optimisation Trainer at Institutul de Marketing starting in September 2020. From April 2021 to October 2022, Veronica served as a Senior Manager Web Performance at Fitch Group, Inc., where they were responsible for improving conversion rates and user experience on company websites. Before that, they held the position of Conversion Rate Optimisation Manager at Buzz Bingo from August 2019 to April 2021, where they audited and tested the website to drive improvements in UX and online conversion. Veronica also has experience as a Conversion Associate at GVC Group, a Digital Marketing Executive at Nectar Loyalty, and a Digital Marketing Freelancer at VB Media. Additionally, they have held various other roles in business development and marketing coordination at Lead Forensics, DataCenterDynamics, and mobuy Solutions.

Veronica Bogdacenco has a comprehensive education history that spans various years and institutions. In 2006 to 2009, they attended Spiru Haret University where they studied Journalism, Communication, and Public Relations. During this time, they did not obtain a specific degree or field of study.

Following their undergraduate studies, Veronica pursued a career in digital marketing. In 2015 to 2016, they attended CIM | The Chartered Institute of Marketing and earned a Level 4 CAM Diploma in Digital Marketing. This qualification furthered their expertise in the field.

Continuing their education in digital marketing, Veronica enrolled at The Institute of Direct and Digital Marketing (IDM) in 2017 to 2018. During this period, they completed a Level 7 Postgraduate Diploma in Digital Marketing with B2B, further enhancing their knowledge and skills.

In addition to their academic achievements, Veronica has also obtained several certifications. In 2020 and 2021, they obtained various certifications from different institutions. These include the Chartered Marketer and CIM ACIM Member certifications from CIM | The Chartered Institute of Marketing, the Advanced Certified Scrum Product Owner (ACSPO) certification from Scrum Alliance, and multiple certifications from BCS, The Chartered Institute for IT, such as the Practitioner Certificate in Modelling Business Processes, Requirements Engineering, Business Analysis Practice, and the Foundation Certificate in Business Change 2020. Veronica also received the Kanban System Design (KMP I) certification from Kanban University in 2020.

Furthermore, in 2020 and 2021, Veronica obtained several product management-related certifications such as the Product Leader Certificate from Product School and the Certified Scrum Product Owner® (CSPO®) certification from Scrum Alliance.

In 2019, Veronica attended Product School to further enhance their knowledge in product management.

Overall, Veronica Bogdacenco has a diverse educational background in digital marketing and product management. Veronica has consistently pursued additional certifications to continuously expand their skills and knowledge in their chosen fields.

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